Insights
Local presence, explained.
Practical notes on getting local and multi-location businesses found, trusted and chosen.

Point of View
We Tried to Claim Our ChatGPT Business Profile and Got Waitlisted
Everyone says to claim your ChatGPT business profile. We tried on day two and hit a waitlist. Here's what we know, what we don't, and what to do while you wait.

Point of View
SEO Isn't Dead. But It's Changing Fast.
What the AI search shake-up actually means for your local business, and why the boring fundamentals matter more than ever.
